Helen.fi – Solar panels campaign
We handle the development and long-term maintenance of website presentations for the company Helen, one of Finland’s leading electricity and heat suppliers. In addition to standard corporate websites, Tieto also implements marketing campaigns. One of largest examples of these was the campaign to promote energy obtained from solar panels. The campaign included giving users the opportunity to rent a specific panel located on the roof of the company’s headquarters and to earn money from its operation. The Czech branch of Tieto implemented an interactive website featuring an online map illustrating how the panels were distributed and rented in real time.